It’s all very well to speculate, but i can tell you as a fact, we made more money before file sharing… we could survive… now not so…. and i think you will find it the same all over the music business… the argument that “file sharing is promotion” is probably valid…. in fact, i agree…in a way it serves a similar purpose to radio…. but the argument that “file sharing is promotion and therefore you will sell more CDs” is clearly absolute bollocks, otherwise the music industry would be booming right now!
I’m very sorry for you man… It’s a severe misjudgment of mine. Like everyone else, I didn’t know it was that bad. I thought there were more people out there like me: download first, buy later (OR in the case of artists that have gained my uttermost respect and trust, like Shpongle, YB and Juno Reactor: order album right away!!).
But apparently most people are: download first, kill the record label later.. :-(
And why you draw our attention to ‘the long tail’ curve mystifies me: sure amazon can make a lot of money by selling huge quantities from a vast catalogue…. that would work for twisted too, if we had signed 18 million artists….and each CD sold a few dozen copies… unfortunately we have only 3 or 4 artists right now, so the ‘long tail’ is irrelevant to us, clearly… we might have contributed 30 bucks or so to Amazon’s $207 MILLION profit (figures posted for 2008)....
What I meant to say is that the entire psytrance/psychill scene is in the 80%.. I was applying the principle industry wide. So the entire Twisted stuff is somewhere in the long tail. Everything on the radio is in the 20%, eating a lot of Twisted’s possible profits. But yea… You guys do get more exposure, but not more sales.. So my little anti-pareto theory really seems to fail. I think the issue is that another pareto-principle does its work: The 20% in the head spread way faster and gain popularity way faster, let’s say the get 80% of all the attention and digital downloads… And the other 80%, including the entire psy scene, gets 20% of all the attention and digital downloads. When I put it like that, I can see where it goes wrong for labels like Twisted. Popmusic is like a spreading disease!!:(
Also i’m sorry that “And if it weren’t for the internet, I would have given up on music entirely”.... for me, the internet makes me want to give up music But i guess i’m from a different generation…. I started making some of the trance that probably fills your 100Gigs hard drive before i’d even heard of the internet… and i didn’t need the internet to find a deep love of music… the rush of buying a new vinyl, of collecting every release/picture disc by my favourite artists…. discovering new music i liked, all underground, no radio-plugged mix CDs or whatever… ALL without the internet!
I guess it depends on where you live. I’ve lived in several places now and whereever I go, whichever shop I go into, there’s only commercial pop, r&b, hiphip and rock. There’s one shop hidden somewhere in the center of Amsterdam with psy, but I haven’t been able to find it yet. Therefore, for me and a lot of others, internet is thé medium for music discovery. O yea and I once went to Tokyo into the Tower Records building, the only place so far where I’ve seen physical psyalbums for sale, on display. I was happy as a child in a candy store
However I can understand that from your viewpoint, the internet sucks the giant donkey balls…
I agree that it is lame when an album is leaked before release… it’s kind of like opening a christmas present too early or something… we think it has come from a press person we sent the album to review… i wish he/she could have spent the time they took to upload the album writing a review instead, and earning their dirty journo paycheck, rather than stealing ours…
Anyway i’m off to use the internet for what it’s best for…... where are those tissues?
Once again, I’m very sorry man… I promise I shall wait with listening until the album is in my CD player. And maybe I can get my friends to buy your album, they’re into progressive rock/metal and they also dig Shpongle (I think the comment one guy made above me makes sense: the ‘older’ generation is used to Pink Floyd and the likes and might respect your music more easily. I think Shpongle’s music is way too intelligent for the younger generation :-(
I hope you’ll continue to be able to enjoy making music… It comes from your heart and soul, and that’s amazing. My life wouldn’t be the same without Twisted… It inspires me and makes my days. In that sense, you truly are a God to me, Simon.